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George Hotel, BW Signature Collection

3.0 star property

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your current months are January, 2025 and February, 2025.
January 2025
February 2025

Photo gallery for George Hotel, BW Signature Collection

Lobby sitting area
Suite, 1 King Bed, Non Smoking | Desk, iron/ironing board, cots/infant beds, rollaway beds
Front of property
Standard Room, 1 Double Bed, Non Smoking, Kitchen (Separate Lounge;Bunk beds) | Desk, iron/ironing board, cots/infant beds, rollaway beds
Reception

Reviews

8.8 out of 10

Excellent

Popular amenities

  • Room service
  • 24/7 front desk
  • Bar
  • Laundry

Explore the area

Map
Arlington Lane, Newmarket Road, Norwich, England, NR2 2DA
  • The Forum
    19 min walk
  • Eaton Park
    19 min walk
  • Norwich Theatre Royal
    19 min walk
  • Norwich (NWI-Norwich Intl.)
    9 min drive

Room options

View all photos for Standard Room, 1 Double Bed, Non Smoking, Kitchen (Separate Lounge;Bunk beds)

Standard Room, 1 Double Bed, Non Smoking, Kitchen (Separate Lounge;Bunk beds) | Desk, iron/ironing board, cots/infant beds, rollaway beds

Standard Room, 1 Double Bed, Non Smoking, Kitchen (Separate Lounge;Bunk beds)

  • 29 sq m
  • Sleeps 4
  • 1 Double Bed

View all photos for Suite, 1 King Bed, Non Smoking

Suite, 1 King Bed, Non Smoking | Desk, iron/ironing board, cots/infant beds, rollaway beds

Suite, 1 King Bed, Non Smoking

  • 32 sq m
  • Sleeps 2
  • 1 King Bed

View all photos for Family Room, Multiple Beds, Non Smoking

Family Room, Multiple Beds, Non Smoking | Desk, iron/ironing board, cots/infant beds, rollaway beds

Family Room, Multiple Beds, Non Smoking

  • 29 sq m
  • Sleeps 3
  • 1 Double Bed and 1 Single Bed

View all photos for Executive Room, 1 Single Bed, Non Smoking

Executive Room, 1 Single Bed, Non Smoking | Desk, iron/ironing board, cots/infant beds, rollaway beds

Executive Room, 1 Single Bed, Non Smoking

  • 32 sq m
  • Sleeps 1
  • 1 Single Bed

View all photos for Executive Room, 1 Double Bed, Non Smoking

Executive Room, 1 Double Bed, Non Smoking | Desk, iron/ironing board, cots/infant beds, rollaway beds

Executive Room, 1 Double Bed, Non Smoking

  • 32 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Deluxe Room, 1 Double Bed, Non Smoking

Deluxe Room, 1 Double Bed, Non Smoking | Desk, iron/ironing board, cots/infant beds, rollaway beds

Deluxe Room, 1 Double Bed, Non Smoking

  • 32 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Standard Room, 1 Double Bed, Accessible, Non Smoking (Walk-in Shower)

Desk, iron/ironing board, cots/infant beds, rollaway beds

Standard Room, 1 Double Bed, Accessible, Non Smoking (Walk-in Shower)

  • 28 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Standard Room, 1 Double Bed, Non Smoking (Pet Friendly)

Desk, iron/ironing board, cots/infant beds, rollaway beds

Standard Room, 1 Double Bed, Non Smoking (Pet Friendly)

  • 28 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Standard Room, 1 Single Bed, Non Smoking

Standard Room, 1 Single Bed, Non Smoking | Desk, iron/ironing board, cots/infant beds, rollaway beds

Standard Room, 1 Single Bed, Non Smoking

  • 22 sq m
  • Sleeps 1
  • 1 Single Bed

View all photos for Standard Room, 1 Double Bed, Non Smoking

Desk, iron/ironing board, cots/infant beds, rollaway beds

Standard Room, 1 Double Bed, Non Smoking

  • 28 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Standard Room, 2 Single Beds, Non Smoking

Standard Room, 2 Single Beds, Non Smoking | Desk, iron/ironing board, cots/infant beds, rollaway beds

Standard Room, 2 Single Beds, Non Smoking

  • 28 sq m
  • Sleeps 2
  • 2 Single Beds

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The price is €157
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includes taxes & fees
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About this property

George Hotel, BW Signature Collection

Georgian hotel with 24-hour front desk and restaurant
A restaurant, a bar/lounge and dry cleaning are available at this smoke-free hotel. Free WiFi in public areas and free self parking are also provided. Additionally, a 24-hour front desk, a fireplace at reception and a front desk safe are on-site. Housekeeping is available on request.
George Hotel, BW Signature Collection offers 43 accommodations with a hairdryer and free toiletries. Flat-screen televisions come with cable channels.

Guests can surf the web using complimentary wireless Internet access. Business-friendly amenities include desks and telephones. An iron/ironing board, change of towels and change of bedsheets can be requested. Housekeeping is provided on request.

Our customers tell us that they can't get enough of the helpful staff at George Hotel, BW Signature Collection. During your stay, you'll be within walking distance of Norwich Theatre Royal. Enjoy features like free WiFi in public areas and free self-parking, plus a restaurant. This property offers pet-friendly amenities, such as food and water bowls.
  • Free WiFi
  • Free self-parking
  • Enjoy a bite to eat at No.10 Arlington Bistro, a bistro that serves international cuisine
  • Cooked-to-order breakfast served daily for a fee
  • Amenities include a front desk safe, meeting rooms and a terrace
  • Guests have great things to say about the helpful staff and the clean guestrooms
  • Just a 3-minute drive from Norwich Theatre Royal and a few minutes from Market Place
  • Cats and dogs welcome for a fee (restrictions apply)
  • Pet-friendly amenities are available, including food and water bowls
There's a restaurant on site. You can enjoy a drink at the bar/lounge. Public spaces have free WiFi. The business-friendly George Hotel, BW Signature Collection also features a terrace, a fireplace in the lobby, and dry cleaning/laundry services. Self parking is free.

This Georgian Norwich hotel is smoke free.

For a fee, guests can enjoy cooked-to-order breakfast on weekdays from 7 AM to 9:30 AM and at the weekend from 8 AM to 9:30 AM.
No.10 Arlington Bistro – This bistro specialises in international cuisine and serves breakfast, lunch and dinner. A children's menu is available.
Arlington Bar – This bar serves breakfast, lunch and dinner. Open daily.
Room service (during limited hours) is available.

Languages

English

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • Free self parking on site

Food and drink

  • Cooked-to-order breakfast available for a fee 7 AM to 9:30 AM on weekdays and 8 AM to 9:30 AM on weekends; GBP 13.95 per person
  • A bar/lounge
  • A restaurant

Restaurants on site

  • Arlington Bar
  • No.10 Arlington Bistro

Family friendly

  • Cot (surcharge)
  • Rollaway/extra bed (surcharge)

Conveniences

  • 24-hour front desk
  • Luggage storage
  • Safe at front desk

Guest services

  • Change of bedsheets (on request)
  • Change of towels on request
  • Dry cleaning/laundry service
  • Housekeeping (on request)

Business services

  • Meeting rooms

Outdoors

  • Terrace

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • No lift
  • Wheelchair accessible (may have limitations)

More

  • 2 floors
  • Banquet hall
  • Fireplace in lobby
  • Georgian architecture
  • Smoke-free property

Room amenities

Bedroom

  • Bedsheets provided
  • Cot (surcharge)
  • Rollaway/extra bed (surcharge)

Bathroom

  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Shampoo
  • Soap
  • Toilet paper
  • Toothbrush and toothpaste (on request)
  • Towels provided

Entertainment

  • Flat-screen TV with cable channels

Food and drink

  • Electric kettle
  • Limited room service
  • Tea bags/instant coffee

More

  • Connecting rooms available
  • Desk
  • Heating
  • Iron/ironing board on request
  • Phone

Policies

Check-in

Check-in start time: 2 PM; check-in end time: 5:30 AM
Contactless check-in and check-out are available

Check-out

Check-out before 11 AM
Contactless check-out

Special check-in instructions

Front desk staff will greet guests on arrival

Access methods

Staffed front desk

Pets

  • Pets: GBP 10 per pet, per night
  • Only dogs and cats are allowed
  • Maximum 2 pets
  • Food and water bowls are available
  • Certain rooms only, restrictions apply
  • You can request a pet-friendly room by reaching out to the property at the number on the booking confirmation
    • Service animals are exempt from fees.

Children and extra beds

  • Children are welcome.
  • Rollaway/extra beds are available for GBP 20.0 per night.
  • Cots (infant beds) are available for GBP 10.0 per night.

Payment types at the property

Important information

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for cooked-to-order breakfast: from approximately GBP 13.95 per person
  • Pet fee: GBP 10 per pet, per night
  • Service animals are exempt from fees
  • Crib (infant bed) fee: GBP 10.0 per night
  • Rollaway bed fee: GBP 20.0 per night

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

This property is managed by a professional host. The provision of housing is linked to their trade, business or profession.
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards and cash
Front desk staff will greet guests on arrival.

We should mention

  • Connecting/adjoining rooms are subject to availability and can be requested by contacting the property at the number on your booking confirmation.
  • Pets are welcome in certain rooms only; other restrictions apply (please see the Fees section for related charges). To make arrangements for your pet, contact the property directly at the number on your booking confirmation.

Property is also known as

Best Western George Hotel Norwich
Best Western George Hotel
Best Western George Norwich
Best Western George
The George Hotel BW Signature Collection
George Hotel, BW Signature Collection Hotel
George Hotel, BW Signature Collection Norwich
George Hotel, BW Signature Collection Hotel Norwich

George Hotel, BW Signature Collection Reviews

Reviews

8.8

Excellent

Rating 10 - Excellent. 405 out of 713 reviews" "
Rating 8 - Good. 229 out of 713 reviews" "
Rating 6 - Okay. 49 out of 713 reviews" "
Rating 4 - Poor. 17 out of 713 reviews" "
Rating 2 - Terrible. 13 out of 713 reviews" "

9.0/10

Cleanliness

9.4/10

Staff & service

8.8/10

Amenities

8.6/10

Property conditions & facilities

8.6/10

Eco-friendliness

Reviews

8/10 Good

Isabel

Liked: Cleanliness, staff & service, property conditions & facilities
Very nice place and staff friendly. Would go back
Stayed 2 nights in Sep 2024

8/10 Good

Bradley

Stayed 1 night in Aug 2024

6/10 Okay

Verified traveller

Liked: Cleanliness, staff & service
Room in annex okay, but no more
The room I was assigned was in an ground floor annex slightly separate from the main building. The room was okay, but slightly musty and cold, even in the summer (I had to put the air-conditioning on heat to warm it up). The room looked out straight out onto the car part with just some straggly plants to try to hide the view. There was almost no sound-proofing between the rooms in the annex, so you heard anything and everything from the other rooms. Although the surfaces were all clean, the lights all had cobwebs hanging from them, and hadn't been properly cleaned in quite a while. The restaurant was very good however, and breakfast was excellent - cooked to order. Not a disaster by any stretch, but not as good as expected or hoped.
Stayed 1 night in Aug 2024

10/10 Excellent

Janice

Business traveller
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Booked in here last minute after the other Best Western I was booked into had no water. A warm welcome, a hot bath and a beautiful clean sheets. Room was lovely.
Stayed 1 night in Sep 2024

8/10 Good

Kay

Liked: Property conditions & facilities
Lovely hotel nice room great bathroom but the shower needed attention which I mentioned on leaving should have been noticed though beforehand
Stayed 1 night in Sep 2024

10/10 Excellent

Emelia

Business traveller
Liked: Cleanliness, staff & service, amenities
Receptionist very welcoming and excellent customer service. I have to leave early and she has organised some breakfast for me at 6.45. Staff like this make hotels memorable
Stayed 1 night in Sep 2024

8/10 Good

Karen

Liked: Cleanliness, staff & service
Stayed 1 night in Sep 2024

10/10 Excellent

Tony

Business traveller
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Always stay here. when I’m in the area. Staff are so friendly and helpful. Food is very good including great breakfast.
Stayed 1 night in Sep 2024

8/10 Good

Sally

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 3 nights in Aug 2024

8/10 Good

Lara

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 4 nights in Jul 2024

10/10 Excellent

Ulf

Stayed 1 night in Aug 2024

6/10 Okay

Francis

Stayed 1 night in Aug 2024

10/10 Excellent

IRINA

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Excellent stay and we will be back here without a doubt! The rooms were spotless clean and modern and even had A/C. The decor was perfect! The staff are really welcoming and the hotel is in a nice and quiet area. The food is outstanding!!! Absolutely delicious! We did not feel the need to go and eat anywhere else throughout our stay! Big thank you to Olga in reception and Ryan in the restaurant! They make this hotel outstanding through their hard work! Highly highly recommanded to anyone looking to stay here! We will definitely be back very soon!
Stayed 2 nights in Aug 2024

8/10 Good

edward

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
This might be the tenth stay at the George for us. Good location, great staff, very good condition of the building & room
Stayed 1 night in Aug 2024

10/10 Excellent

Neil

Stayed 3 nights in Aug 2024

8/10 Good

elizabeth

Liked: Cleanliness, staff & service
Really friendly staff receptionist was incredibly lovely.the room was a little tired could do with some TLC there was a musty smell which was very off putting we opened the window over night and that did help
Stayed 1 night in Aug 2024

10/10 Excellent

Ruth

Liked: Cleanliness, property conditions & facilities, room comfort
Stayed 2 nights in Aug 2024

10/10 Excellent

Shani

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
George Hotel, Norwich - great stay
The Best Western George Hotel in Norwich is a fabulous place to stay with 4 dog-friendly rooms which we booked one for our stay. All staff are welcoming and friendly and couldn't be more helpful. Food was fantastic quality. Beds were comfortable and although air con was welcome in the summer, we turned it off as the roon was quite cold when we checked in.
Stayed 2 nights in Aug 2024

10/10 Excellent

Angela

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Excellent hotel would definitely stay again
Stayed 2 nights in Aug 2024

10/10 Excellent

JP

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Always a winner
My change of work means i am in Norwich less these days, which is a shame as that means i stay here less! I do like this smaller, comfy and nicely tucked away hotel. Always a cheeful reception, nice bar, good comfy rooms. Even a decent vegan breakfast. Hate leaving!
Stayed 1 night in Aug 2024

10/10 Excellent

michael

Stayed 2 nights in Aug 2024

10/10 Excellent

Christopher

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in Aug 2024

10/10 Excellent

Jonathan

Stayed 1 night in Aug 2024

8/10 Good

olivier

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Great place to stay even with a dog!
Great place especially if you have tobtravel with a dog
Stayed 1 night in Aug 2024

8/10 Good

Simon

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in Jul 2024