Assembly Leicester Square

3.5 star property

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Photo gallery for Assembly Leicester Square

Exterior
Deluxe Double Room | Soundproofing, free WiFi, bed sheets, wheelchair access
Living area
Bar (on property)
Balcony

Reviews

8.0 out of 10
Very good

Popular amenities

  • 24/7 front desk
  • Bar
  • Housekeeping
  • Air conditioning

Explore the area

Map
27 - 31 Charing Cross Road, London, England, WC2H 0LS
  • The British Museum
    ‪13 min walk‬
  • Big Ben
    ‪16 min walk‬
  • London Eye
    ‪16 min walk‬
  • London (LHR-Heathrow)
    ‪45 min drive‬

Room options

Superior Double Room - No Window

  • 10 sq m
  • Sleeps 2
  • 1 Double Bed

Suite

  • 16 sq m
  • Sleeps 3
  • 1 Double Bed and 1 Single Sofa Bed

Deluxe Double Room

  • 13 sq m
  • Sleeps 2
  • 1 Double Bed

Similar properties

About this property

Assembly Leicester Square

Hotel with a 24-hour front desk, near The British Museum
Along with a restaurant, this smoke-free hotel has a bar/lounge and a 24-hour front desk. WiFi in public areas is free.
Assembly Leicester Square offers 121 air-conditioned accommodations with a hairdryer and free toiletries. This London hotel provides complimentary wireless Internet access. Bathrooms include a shower. Housekeeping is provided on a daily basis.
The sightseeing around Assembly Leicester Square gets high marks from our customers. During your stay, you're just a quick walk from Leicester Square. Enjoy features like free WiFi in public areas, plus a restaurant and a bar.
  • Free WiFi
  • Grab something to eat at the restaurant or stop for a drink at the bar/lounge
  • Buffet breakfast served daily for a fee
  • Services include luggage storage
  • Guests really like the accommodation for the comfy beds and cleanliness
  • 13 minutes by foot from The British Museum and a 2-minute drive from Big Ben
There's a restaurant on site. You can enjoy a drink at the bar/lounge. Public spaces have free WiFi.

This 3.5-star London hotel is smoke free.

For a fee, guests can enjoy a buffet breakfast daily from 7:00 AM to 10:30 AM.
Assembly Leicester Square has a restaurant on site.

Languages

English, French, Spanish

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • No on-site parking available

Food and drink

  • Daily buffet breakfast available 7:00 AM to 10:30 AM for a fee: GBP 15 for adults and GBP 15 for children
  • A bar/lounge
  • A restaurant

Family friendly

  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Luggage storage

Guest services

  • Housekeeping (daily)

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Bathroom emergency pull cord
  • Grab bar near toilet
  • Lift
  • Low-height counter and sink
  • Wheelchair accessibility

Room amenities

Bedroom

  • Bedsheets provided

Bathroom

  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Shower
  • Towels provided

More

  • Air conditioning
  • Heating
  • Soundproofed rooms

Policies

Check-in

Check-in start time: 3:00 PM; check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Contactless check-in and check-out are available
Minimum check-in age - 18

Check-out

Check-out before 11 AM
Late check-out subject to availability
A late check-out fee will be charged

Special check-in instructions

Front desk staff will greet guests on arrival at the property

Access methods

Staffed front desk

Pets

  • No pets allowed

Children and extra beds

  • Children are welcome.
  • Rollaway/extra beds are not available.

Payment types at the property

Important information

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for buffet breakfast: from approximately GBP 15 for adults and from GBP 15 for children
  • Early check-in is available for a fee (subject to availability)
  • Late check-out is available for a fee (subject to availability)

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

This property is managed by a professional host. The provision of housing is linked to their trade, business or profession.
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit/debit cards; cash is not accepted
Front desk staff will greet guests on arrival at the property.

Property is also known as

Assembly Hotel
Assembly London
Assembly Hotel London England

Assembly Leicester Square Reviews

Reviews

8.0

Very good

Rating 10 - Excellent. 705 out of 1637 reviews
Rating 8 - Good. 478 out of 1637 reviews
Rating 6 - Okay. 267 out of 1637 reviews
Rating 4 - Poor. 105 out of 1637 reviews
Rating 2 - Terrible. 82 out of 1637 reviews

8.6/10

Cleanliness

8.6/10

Staff & service

7.2/10

Amenities

8.0/10

Property conditions & facilities

8.2/10

Eco-friendliness

Reviews

10/10 Excellent

Brian

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Jan 2025

8/10 Good

Kelen

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities
The room was perfect location for the theatres, this is why I booked it. Literally 5/10 mins from prince Edward theatre. The breakfast was good and an affordable price too. The pillows however, were really uncomfy, I kept waking up with pain in my ear because they were so flat! Also there was a spring coming out of the mattress that scratched my mum 3 times when she got out of bed. Whenever we turned the tap on the pipes/boiler made a loud noise too. Definitely needs a little tlc but fine for one night stay.
Stayed 1 night in Jan 2025

4/10 Poor

Verified traveller

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities
Disliked: Room comfort
Teeny tiny
Great location, new. Tiny, tiny rooms, No tv, no space nothing. Never again
Stayed 6 nights in Dec 2024

6/10 Okay

Simon

Stayed 1 night in Dec 2024

8/10 Good

Pamela

Liked: Cleanliness, staff & service, property conditions & facilities
While the location was ideal for what I was doing in London, I did not expect the rooms to be so small.
Stayed 3 nights in Dec 2024

8/10 Good

LOUISE

Stayed 2 nights in Jan 2025

6/10 Okay

Verified traveller

Travelled with family
Liked: Cleanliness, staff & service
Ok for 1- person business stay too small rooms for family
Stayed 3 nights in Jan 2025

6/10 Okay

assaf

Stayed 1 night in Jan 2025

8/10 Good

Joanne

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Great location
The hotel is in a fantasic location, steps away from leicester square and trafalger square, as well as the tube. Considering the location, the room was fairly quiet and we didnt struggle to sleep which was great considering it was NYE and so busy. We had a couple of minor issues in the room - flicerking light above the sink and a screw hanging out of the door handle but nothing major that affected us. The only thing i felt was the carpet was in need of a deep clean and just felt a little musty but again, wasnt major. For the convenient location, we would definitely stay again in the future. The FOH staff were all lovely
Stayed 1 night in Dec 2024

8/10 Good

Lauren

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Jan 2025

10/10 Excellent

damian, Haverford

Stayed 4 nights in Nov 2024

10/10 Excellent

damian, Haverford

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
What a blast. I spent the week before Thanksgiving in the center of London and was able to access legitimately everything from Manchester to Westminster and beyond, all by the Underground station right across the street. The room, though tiny, was perfect for a solo traveler...safe, clean, stylish and surprisingly quiet given it's smack in the center of everything. Oh, and the staff was awesome! Seeing them as I came and went became a favorite part of the trip.
Stayed 1 night in Nov 2024

6/10 Okay

Nikisa

Disliked: Staff & service
Stayed 7 nights in Dec 2024

4/10 Poor

Jiya

Travelled with family
Disliked: Amenities
Rooms were too small and cramped.
Stayed 2 nights in Dec 2024

8/10 Good

John

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Dec 2024

8/10 Good

Naomi

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Basic but fine
Great location, clean but basic rooms. No tv, kettle etc.
Stayed 2 nights in Dec 2024

10/10 Excellent

Susan

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location. Everything we wanted to see was close. Easily walkable location.
Stayed 4 nights in Oct 2024

10/10 Excellent

Xochil

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 3 nights in Dec 2024

10/10 Excellent

Natalia

Stayed 1 night in Nov 2024

8/10 Good

Natalie

Liked: Cleanliness, room comfort
Good for a short trip
Stayed at this hotel solo for my first time in London and overall was pretty good! Location was incredible and room was quite small, but was fine for 2 nights. There isn’t really a hotel lobby and people constantly in and out, including going to the rooftop. As long as you’re not spending a whole lot of time there, then you will be fine but was missing some basic stuff like room service and only had a combo body wash/shampoo so that was a bit annoying..
Stayed 2 nights in Nov 2024

10/10 Excellent

parya

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very good experience if you are looking for an affordable clean and accessible place. Nice staff. Rachel assisted us and she was super helpful and welcoming! Thanks!
Stayed 2 nights in Dec 2024

8/10 Good

Verified traveller

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in Dec 2024

10/10 Excellent

Jay

Stayed 2 nights in Dec 2024

10/10 Excellent

Nichola

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 1 night in Dec 2024

8/10 Good

Benjamin

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Great location, perfect for the cost.
I have stayed here two years in a row. The location is very central in the middle of everything and easily walkable. The rooms are nice and updated. The staff was friendly. My only concern is that the room was very cold and was hard to get it warm enough for my American blood. In fairness, I didn't say anything and they probably could have helped if I did. Overall I would reccomend.
Stayed 3 nights in Dec 2024